Posts by Alden Chang
Clearing Up the Month Boundary Myth of Self Storage
What time of the month do Self Storage Operators really change their prices? Anecdotally, we often hear that Self Storage operators are more likely to revise prices at the month boundary. By that, we mean either towards the end, or at the beginning, of a given month. Intuitively, this makes sense, as there are several…
Read MoreIt’s Not Just About Occupancy Anymore
Setting Self Storage Starting Rates Based on Occupancy It has been a common practice for Self Storage operators to set the starting price, or rate, for vacant units based mainly on occupancy conditions. If units were highly occupied, the starting rate would be higher. Conversely, if occupancy was low, so too was the starting rate.…
Read MoreDeriving A Price Through Signals
Big Data is not always available, or practical. Many industries, where pricing and other data is abundant, use big data analytics to help model an “optimal” price. They can use big data analytics to examine large, complex, and varied data sets. Then, use the analysis to reveal pricing drivers, concealed patterns and correlations. But many…
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