Occupancy Adjusted New Customer Move-Ins

Occupancy Adjusted New Customer Move-Ins

In a previous blog, we talked about measuring new customer move-ins in revenue per square foot. Here, we take another look at this KPI, but as it relates to existing occupied unit percentages. Utilizing this relationship, we have another way of ascertaining whether we should be pricing new customer rents in in a more profitable way.

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The Power of Data: What About Customer Move-Outs?

The Power of Data - What About Move-Outs

In a previous blog, we talked about understanding new customer move-ins. But what about when customers move out? This “flip side” key performance index (KPI) is equally important to understand because it is about losing customers. Analyzing similar data as in our prior move-in focused blog, we consider a self-storage operator who has experienced relatively…

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The Power of Data: Understanding New Customer Move-Ins

The Power of Data (Part 1)

In a past blog, Key Performance Indicators (KPIs), we highlighted an example where a self-storage operator experienced relatively stable occupancy for the past 18 months. We highlighted several core KPI’s of especially strong interest based on revenue per square foot. Revenue per square foot (when based on total square feet of a facility) is often…

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